Hi, I’m Peter.

I’ve spent +20 years as a creative director making video games. Most of the time in three different companies that I co-founded. I practice, think and write about creativity and business. My course The Value Playbook is aimed at first time founders.

Currently I’m Head of Studio at FRVR Studio Spelunca — a FRVR first-party game studio. Before i was Head of Creative Process at the comedy game studio Triband in Copenhagen, Denmark.

Kulturprodukt, -n

‘Kultur’ means Culture in Danish. ‘Produkt’ means product. ‘Kulturprodukt’ can translate to both a cultural product and a product or an outcome of culture.

Hard-earned insights from my 20 years in video games

I share what I’ve learned from experience and grave mistakes, hoping that you’ll be better suited to avoid some of the disasters 🔥 I’ve walked into.

A 68 page pamphlet that takes you through some of the lessons and insights I wish I had known and internalised when I started my first and second company. 

Oh, and It’s cheap

How to turn your desire to make games into a business

There are so many things to think of, and so much to learn, all while making your first game and building a company.

This pamphlet is an honest attempt to give the average first-time game entrepreneur who’s starting their first company, working on their first title, a leg up.

It is by no means the one truth to success in the games industry. It’s a manifest, a playbook or a cheat sheet that you can follow to the letter (at your own peril), or you can cherrypick whatever resonates with your situation and ambition.

I hope you’ll find it useful 💖